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Monday, October 12, 2026
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Cadillac Employs Apollo Program Approach to Assemble Team from Nothing for Australian Grand Prix.

Approximately a full year in the past at the Vegas Grand Prix, the Cadillac racing team were at last awarded the official approval as the world of Formula One's newest entrant for 2026. Constructing the team from nothing has entailed a hectic operating tempo that the principal, Graeme Lowdon, has equated to the NASA lunar mission. As Formula One descends on the Vegas strip this weekend, the team understand time is getting tight.

The Race Against Time to Australia

At the final race of the campaign to be hosted in the US, with just over 100 days to go before they take to the track for the maiden outing in Australia at the first race of 2026, the Cadillac F1 project have made significant progress but, in what must seem like a monumental endeavor, they are aware there will never be sufficient time.

The chief technical officer, Nick Chester, came aboard the newly formed team in early 2023 shortly after it was established, when the team were without even an approved entry. He has been at its center ever since and enjoys a amused expression when reflecting on the experience.

“There might be a short period reflecting at what you have accomplished and say: ‘Wow, how impressive what the team has created in less than three years,’” Chester states. “Then the next minute you think: ‘Yeah, we still have quite a lot to do.’”

An Unprecedented Opportunity

Nick Chester achieved victories at the Renault team in Alonso's title-winning years of 2005/2006 and was in charge of technical development at the new Mercedes Formula E team, but no previous experience has truly matched the mission of introducing the iconic American Cadillac marque, a manufacturer-backed entry supported by the owner, GM, into the pinnacle of motorsport.

“Creating an F1 team from nothing, when will you ever have the possibility to do that?” he observes. “It is like nothing else. In an established team you don’t get the chance to transform cultural approach.”

With every day that goes by minds are more focused on the approaching critical moment in Melbourne and goals are being set realistically.

“You have to assume that a brand-new squad joining the grid is likely to start at the back but merely participating will be an feat in itself,” Lowdon stated this year and while the CTO shared this view he believed the squad had a reputation to build as well.
“The first thing we intend to prove is that we deserve to be there,” Chester explains. “So we show up and we perform competently. We aim to demonstrate that we’re a proper team performing the correct procedures on the race track. After we prove that we are a legitimate team, then we aim to demonstrate improvement after that.”

Racing Talent and Team Building Effort

In the summer they recruited Checo Pérez and Bottas as their pilots for 2026, a tandem distinguished for their vast knowledge in performing at the leading positions in two of the sport’s biggest teams, the Red Bull team and Mercedes, and Valtteri Bottas echoed the mood of determined optimism.

“Certainly, we are pragmatic,” he commented. “We face a massive task to do, and it’s going to be almost certainly a tough opening, because it is F1. But our goal isn't to stay at the back. I am confident with this structure, with this group, this staff, it's entirely possible we won't be able to get relatively quickly up to the pace and enjoy some success.”

To that end recruitment has been in overdrive, with staff now reaching in excess of 400 and scheduled to hit the target of 600 quickly. Complementing their current base at the UK base, the team are in the process of building an main base at the Fishers location in Indy and there is the General Motors facility in North Carolina, where they are constructing the plant to produce the new engine, set for 2029 – in the meantime they will use Ferrari engines – and the Toyota wind tunnel in Germany. It is a complex structure, different from the direction in the sport for more centralization, and has prompted the new cultural approach to which Nick Chester referred to.

Apollo Model

“It’s highly modelled on the Apollo project,” said the team principal just before the Silverstone race in the summer. “We are pragmatic, we recognize how difficult it is. The schedules, are incredibly tight. OK, we’re not putting a man on the moon, but it can seem that way.”

So they have adopted, as opposed to the conventional chain of command, a flat management structure akin to that of Nasa’s, where there were a assortment of project teams all tackling different aspects of the project across a multiple sites.

“When you must follow a process where someone has a problem and they raise it up to their manager, that manager communicates with a manager at a different location, it goes back down the chain, it becomes inefficient,” notes the CTO. “Therefore we enable staff to take charge. Moving away from hierarchical consent for all decisions is so much cleaner and quicker.”

What Lies Ahead

The success of this flexible methodology will be tested in the pressure of racing when the season begins and there is a considerable amount on the line for Formula One, too. The Cadillac team have recruited as their development driver the 25-year-old American Colton Herta

CJ
Written by

Christopher Johnston

A digital strategist with over a decade of experience in UK media, specializing in content innovation and audience engagement.

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